Geely Sets the Bar High with IATF Outstanding Contribution Award for Global Standards

April 13, 2025 – Geely Auto was formally awarded the Outstanding Contribution Award during the IATF International Conference hosted at the Geely Research Institute in Hangzhou Bay, Ningbo. During the conference, Geely Auto engaged with representatives from ANFIA, CCFA, FIEV, VDA, AIAG, Ford and other members focusing on global automotive quality evaluation standards and other practical achievements. Attendees also visited the Geely Research Institute, Geely Powertrain Research Institute (GPRI), and various manufacturing bases gaining a first-hand insight into Geely’s innovative operations. Representatives expressed high praise for Geely’s intelligent new energy products for its quality and innovations.

IATF (International Automotive Task Force), is a global standardization organization in the auto industry, that is always been committed to improving the industry’s quality management system, providing strong support and guidance for the high-quality development of the industry. Geely officially joined the IATF in 2021 and obtained the official license from the IATF Board of Directors in November 2023. It is the 10th member and the first Asian member of the IATF International Automotive Task Force, setting international quality standards with other auto group members. As of the end of 2024, Geely has led and participated in the formulation of 682 international-wide and industry-wide standards and has published 436 standards.

As an industry pioneer of globalization, intelligence and electrification of the automobile industry, Geely Auto, will actively participate in the formulation of international quality standards. For example, it initiated and promoted the establishment of IAQSA, the International Automotive Quality Standardization Association; actively participated in the development and discussion of relevant international standards; and pushed for the revamping of the IATF16949 standard to cope with the changes of the new four automotive standards. In 2023, Geely participated in the revision of the global IATF16949 standard. It revised the concept of establishing the maturity level of the whole process competitiveness quality management system, the management diagnosis method, and network and data security.

During its 27 years of vehicle manufacturing, Geely has gained many achievements in ensuring value and quality in the vehicle’s lifecycle, including product safety, failure rate per thousand vehicles, value retention rate, user satisfaction, sales and service satisfaction, etc. It has created an automotive industry quality management theory – Geely Total Process Competitiveness Quality Management System – to adapt to the requirements of the new era of development. In terms of quality management, Geely’s quality system and management level have been recognized by authoritative organizations in the industry. Meanwhile, 12 Geely manufacturing bases have obtained IATF 16949 quality management system certification, and 10 laboratories have obtained CNAS accreditation.

Geely Auto has consistently placed safety at the forefront of its product development, embedding it as a fundamental core value. The company remains dedicated to delivering high-value products and innovative solutions tailored to the diverse needs of customers worldwide.

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. Today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

Press Contact:

Geely Auto International Corporation Public Relations

geely.global.pr@geely.com

For more information on Geely vehicles or to buy a car in Oman, please visit www.geelyoman.com

Make This Ramadan Unforgettable – Drive Home a Geely with Exclusive Offers!

As the blessed month of Ramadan unfolds, Geely Oman invites you to experience the spirit of generosity with exceptional offers on a wide range of innovative cars. From February 9th to April 9th, 2025, seize this limited-time opportunity to drive home perfection with Geely’s advanced lineup.

Celebrate Ramadan with Unbeatable Offers (February 9 – April 9, 2025)

This Ramadan, Geely Oman presents a one-of-a-kind opportunity to enjoy top-tier mobility at unmatched prices. With a diverse selection of cars featuring cutting-edge technology, elegant designs, and impressive performance, Geely ensures there is a perfect model for every driver. Whether you’re looking for an elegant sedan, a practical SUV, or a high-performance car, our exclusive Ramadan offers are tailored to elevate your driving experience.

Make this Ramadan extraordinary with Geely’s exclusive deals!

Geely, Designed for every journey

Take a journey where innovation meets elegance, and performance intertwines with comfort. Geely’s variedrange is carefullydesigned to meet the individualdreams of each driver.

After all, your car isn’t just a mode of transport—it’s an extension of your lifestyle, a statement of innovation, and a companion for every road ahead. Findyouridealtravelpartner from our outstanding range.

Emgrand

The Emgrand is a testament to the sophistication and efficiency of the modern era. Its 4.0 design language boasts a bold and elegant exterior, marrying aerodynamics with modernlooks. The roomy cabin insideprovides class-leading comfort, making every drive a joy. With a high-strength body structure, the Emgrand ensures safety without sacrificing style.

Priced at OMR 4,899, it offersunmatched value in the sedan market.

Preface

Experience the ultimate in luxury with the Geely Preface. This sedan comesequipped with a robust 2.0TD engine and a 7-speed dual-clutch transmission, hitting 0-100 km/h in 6.9 seconds. Its large 4825 mm body is the largest in its segment, providingample interior room. Advanced safety features, including a CN95 cabin air filter and L2 ADAS intelligent driving assistance system, offer confidence on every journey.

Priced at OMR 8,095, the Preface seamlessly blends performance with sophistication.

Coolray

Release your energy with the Geely Coolray. Its new Energy Burst design language and unique Lavender color variant make a boldstatement. Under the bonnet, the all-new Leishen 1.5 TD engine paired with a 7-speed dual-clutch transmission provides a thrilling driving experience. The Hellaflush and wide-body design, coupledwith the 0.618 golden ratio waistline, addsto both style and aerodynamics.

Pricedfrom OMR 6,595, the Coolray provides a blend of style and performance.

GX3PRO

Created for the urban adventurer, the GX3PRO is a stylish SUV that doesn’t skimp on amenities. Its streamlined, sloping body is highlighted by a dynamic waistline and sporty 16-inch alloy wheels. The distinctive A-pillar window design minimizes blind spots, providing improved driver visibility. In the cockpit, the driver-focused interior offers comfort and control, making every drive a pleasure.

At a competitive price of OMR 4,399, the GX3PRO is all set to transform mobility in Oman.

Tugella

The Geely Tugella representsamarriage of performance and elegance. Its sleek sports crossover design, bornoutof Geely’s CMA platform, contains a high-performance 2.0TD engine with a 4WD system, providingsuperb handling and power. Its elegant 20-inch wheelscontribute to its dominant presence on the road.

Withaprice tag of OMR 9,495, the Tugella is meant for individuals who desire a combination of luxury and performance.

Okavango

For families and adventurers alike, the Okavango offers untamed moments. Powered by a 2.0TD engine with a 7-speed dual-clutch, this 7-seater SUV offers smooth and efficient drives. The 60-inch panoramic sunroof provides an airy and open feel to the cabin, while the 10.25-inch touchscreen infotainment system keeps everyone on the same page.

Priced at OMR 8,615, the Okavango can become the epitome of versatility and comfort for your choice.

Meet the Geely Starray – the future of mobility

Step into the future with the Geely Starray. This forward-thinking SUV boasts a new Energy Burst design language and alimited Lavender colour variant, so it’sguaranteedtoturn heads on the roads. Poweredby the new Leishen 2.0 TD engine and 7-speed dual-clutch transmission, the Starray offers a thrilling and efficient drive. Contact our showrooms for price and availability to see this mix of luxury and innovation for yourself.

Every Geely car is carefullycrafted to meetawiderange of lifestyles so your experiencecanonlybeone of excellence.

Exceptional Ownership Benefits

Geely Oman guarantees that every purchase includes unbeatable value, including:

  • Free first-year insurance and registration onselected models.
  • ● Manufacturer Warranty: 7 Years / 250,000 km (whichever occurs first) for most models, for long-term reliability and peace of mind.
  • ● Competitive financing options in association with Bank Muscat make ownership moreconvenient than ever.

For more information on Geely vehicles or to buy a car in Oman, please visit www.geelyoman.com

Geely Auto Unveils the GX3 PRO in Oman: A Dynamic SUV Built for Urban and Adventurous Lifestyles

Geely Auto International Corporation proudly introduces the all-new GX3 PRO, an SUV that redefines versatility and style for the modern driver. The grand launch event, held on 25th November 2024 at 7:00 PM at the Azaiba Exclusive Geely Showroom, was a moment of excitement and innovation. The ceremony was graced by the presence of Mr. Riyadh Ali Sultan, General Manager of Towell Auto Centre, accompanied by Geely’s distinguished representatives.

With a competitive price of just OMR 4,399, the GX3 PRO is set to revolutionize mobility in Oman. Designed to deliver an exhilarating driving experience, this striking SUV combines cutting-edge features with unmatched performance, making it the perfect companion for Oman’s diverse roads and vibrant lifestyles.

Setting a new standard for versatile SUVs, the GX3 PRO seamlessly combines bold design, advanced functionality, and exceptional reliability. Engineered to excel on Oman’s diverse roads, it features standout styling, superior comfort, and robust safety and performance capabilities. Designed to adapt to the region’s dynamic lifestyles, the GX3 PRO is poised to enhance driving experiences across the Sultanate.

Striking exterior design

Geely’s signature design is present in the GX3 PRO, which includes bold elements such as a prominent “Energy Chord” grille and a wing-shaped bumper for a striking front profile. The SUV also has Boomerang-shaped LED daytime running lights that add beauty to the vehicle while also ensuring enhanced visibility for safer driving. Completing the body of the SUV is a set of 16-inch aluminum alloy wheels and blackened accents, making it equally suitable for congested city streets or outdoor adventures.

Comfort meets functionality with practical interior

Inside, the GX3 PRO boasts a roomy cabin with an 8-inch floating center display and a three-spoke multifunction steering wheel. The design is very practical, as it incorporates 26 compartments for storage of various objects and a 4/6 split-folding rear seat to meet different needs. The interior can boast such environmentally friendly materials as low-odour adhesives and a CN95 air filter, ensuring a cleaner and healthier atmosphere inside the cabin for all passengers.

Quiet and comfortable ride

One of the standout features of the GX3 PRO is the impeccable noise reduction. With 48 upgrades on the sounds of its cabin, the vehicle brings idling noise down to 37.5 dB, one of the quietest products in the category. It also extends comfort features with cruise control between 30–150 km/h, a tilt-and-slide anti-pinch sunroof, and a reasonably large infotainment system that includes MirrorLink for errorless smartphone integration.

Advanced safety features

Safety has always been a prime concern for the GX3 PRO, with a wealth of advanced features such as the BOSCH 9.3 ESP system, ABS, EBD, TCS, and VDC, which ensure greater stability and give better ride and drive quality. The vehicle also boasts HHC and a Tyre Pressure Monitoring System as well as dual airbags for other types of safety protection. The ISOFIX child seat anchors and high-strength steel body characterize the robust safety standards of this vehicle. The visual reversing system that uses radar assistance ensures easy parking and maneuvering.

Powerful and efficient performance

Under the hood, the GX3 PRO is equipped with a 1.5L DVVT engine that puts out 102 HP of power and delivers 140 Nm of torque for a great balance of performance and fuel efficiency. The engine-constructed out of lightweight aluminum alloy means low emissions and better fuel economy. Paired with an 8-speed CVT transmission, the GX3 PRO would promise smooth and responsive driving. The Sport Mode feature further enhances the performance of the SUV for a much more dynamic driving experience.

Built for durability and reliability

Geely does commit itself to quality, as the GX3 PRO has undergone testing in some of the world’s most significant markets, including diverse road conditions in Jeddah, Cairo, Moscow, and Sao Paulo. The built and rugged construction makes the vehicle an immense choice both for urban off-road adventures and suited for the region’s drivers.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. Today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For More information visit www.geelyoman.com

Sayarti Welcomes Geely to Its Premium Fleet – A Future-Forward Partnership Elevates Oman’s Car Rental Market

Geely is proud to announce a significant milestone in its expansion within the Omani automotive market. Sayarti Leasing & Rental, Oman’s leading provider of car rental and leasing services has ventured into a strategic collaboration with Geely. This collaboration aims to elevate the Omani rental experience by introducing Geely’s cutting-edge vehicles to Sayarti’s premium fleet.

Sayarti proudly welcomed Geely vehicles into its fleet. This partnership marked a significant milestone for both brands, reinforcing their commitment to quality, and innovation, and setting a new standard for the dynamic car rental market in Oman.

Geely’s advanced vehicles

The centerpiece of this partnership is Geely’s 2025 Emgrand and Preface models. These vehicles are crafted with Geely’s renowned expertise in automotive design and engineering. Get ready to be offered a blend of style, technology, and comfort, making them ideal for discerning Omani customers.

For Geely, this partnership is a new milestone, signifying its growing presence in the Sultanate’s automotive landscape. Geely has long been recognized for its innovative designs, safety features, and utmost focus on sustainability. With Sayarti now incorporating the latest Geely models featuring the 2025 Emgrand and Preface – this collaboration is set to offer a fresh, premium experience to customers seeking modern, reliable vehicles.

The 2025 Emgrand is a versatile companion for every drive. The Emgrand is a versatile companion that fits a variety of lifestyles, not just amongst cars. With its utterly sleek and modern design turning heads on the road, its spacious interior ensures comfortable journeys for everyone seated in the sedan. Coming to safety, Geely makes sure to hit the right spot, with top priority detailing. Find advanced features for driving with a peace of mind, while efficient engine options deliver optimal fuel economy. Stay connected and entertained with the intuitive infotainment system, which effortlessly integrates with your smartphone devices. The 2025 Preface is a state-of-art luxury redefined in the modern era. The Preface is Geely’s premium sedan elevating the driving experience to all new heights. The sporty yet elegant design emanates sophistication, while the luxurious interiors pamper with utmost premium materials and ample space. Under the hood of the Preface is an exhilarating performance with its powerful engine options that Geely has managed to perfect. With advanced driver-assistance systems, including adaptive technology like cruise control and automatic parking makes the driving effortless and enjoyable too.

Ready to experience the pinnacle of automotive luxury with cutting-edge features like a panoramic sunroof and premium audio system when you opt to choose to rent/lease this from their line-up

Sayarti and Geely drive innovation in Oman’s car rental market

Combining Geely’s innovative technology with Sayarti’s exceptional customer service, this collaboration is set to mark a very intrusive industry standard never seen before in the Omani automotive market. This partnership aims to set a benchmark for car rental services in Oman with premium offerings.

Customers can get to choose a blend of options utilizing Geely cars. Customers can opt for style, technology, or comfort, making them completely different to options offered in the past. Renting an Emgrand provides customers with advanced safety features, efficient engines, and a spacious interior. When opting to rent the Preface, customers get premium features that boast luxurious interiors, powerful performance, and advanced driver-assistance systems.

Sayarti partnering with an Omani automobile leader Geely’s offers customers a unique opportunity to experience Geely’s advanced vehicles. With so much on offer, it would not be too far when you see every customer opting to choose their preferred means of moving around in a car in a Geely itself – be it purchase, rental or leasing.

Speaking on the occasion, Sohraab Hasnain, Head of Operations at Sayarti, expressed his excitement about this milestone, quoting the following, “We are delighted to induct the latest Geely Emgrand & Preface models into our fleet which would further enhance our offering of high-quality Vehicle Rental services. Sayarti is committed to delivering innovative solutions and exceptional customer service, ensuring our valued clients have a comfortable and reliable experience.”

This partnership is not just a momentous occasion for Sayarti and Geely but represents a long- term commitment to shaping the future of car rental services in Oman. With Geely’s cutting-edge technology and Sayarti’s dedication to superior customer service, Omani drivers are poised to experience the very best in automotive innovation.

530,000 Km and thriving – The unbelievable journey of a Geely Emgrand X7 Sport

Geely, the renowned automotive brand and Towell Auto Centre LLC (TAC), the exclusive distributor of Geely vehicles in Oman, celebrates a monumental achievement with one of our amazing customers in Oman. Mr. Muhamed Muhsin, the proud owner of a Geely Emgrand X7 Sport Trendy SUV has just crossed a mind-blowing milestone for a whopping 530,000 kilometres. That’s right, you read that correctly, half a million kilometres on a Geely!

That’s an incredible feat achieved by our happy Geely customer here in Oman. Mr. Muhsin purchased his SUV in November 2017, because of its testament to reliability and performance built. He added that he has been cruising across Oman’s diverse landscapes for over six years now, and his Geely is still going strong. He even shared his experiences and feedback with the Geely team, reflecting on the vehicle’s remarkable features and the outstanding support he received.

To gain further insight into what makes Geely the perfect travel companion for him, let’s hear from Mr. Muhsin himself.

Superior features at unbeatable prices

Mr. Muhsin wasn’t just looking for a car, he was looking for a partner for the road. Geely impressed him with the perfect blend of modern features, competitive pricing, and sleek design. Boasting modern features like a user-friendly touchscreen infotainment system keeps him well connected and entertained on the roads. The competitive price tag made it a smart choice, making it a fantastic value-for-money SUV. But what truly sealed the deal was the sleek design. The Emgrand X7 Sport turned heads wherever he travelled, making every journey a stylish adventure. It’s a winning combination for Mr. Moshin proving one doesn’t have to break the bank to experience a feature-rich and head-turning driving experience. His X7 offered him a blend of practicality, affordability, and undeniable flair all-at-once.

Outstanding Service and Support

This incredible feat wasn’t just about the car, but also the dedicated service. Owning a car is a journey, and just like any good road trip, reliable support by your side makes all the difference. That’s what Mr. Muhsin experienced with Towell Auto Centre and Geely’s innovative after-sales program, forever IP (Infinite Possibilities). “The service has been fantastic, which is why my car has successfully covered so many kilometres. I am extremely happy with the service,” Mr. Muhsin shared. “Forever IP goes beyond basic maintenance. They offer transparent pricing and explain everything clearly. Plus, their 24×7 roadside assistance provides peace of mind on long journeys.” This commitment to exceptional service, coupled with genuine parts guaranteed by Forever IP, is a key reason why Mr. Muhsin’s Geely Emgrand X7 Sport is still cruising strong after half a million kilometres.

What amazes Mr. Muhsin is the vehicle’s remarkable durability. He emphasizes the car is cost- effective, stating, “I drive long distances for business, and the maintenance costs are quite reasonable.” Adding to the praise, he states, “The vehicle’s performance has been very well, and I find it highly durable.”

Exceptional interior and comfort

Those long journeys were a breeze for the whole family says, Mr. Moshin. The comfy interior with its awesome centre console and display screen kept everyone entertained, making every mile a joyride. “While driving long distances, my family feels extremely comfortable. The seating capacity is excellent, and my son can play and sleep inside the car without any issues,” he stated while speaking about his experience.

Adaptable to Oman’s roads

Mr. Muhsin also commended the vehicle’s adaptability to Oman’s diverse terrains. He went ahead and highlighted that “The suspension components remain in excellent condition, requiring no replacements despite the high kilometres clocked”. This adaptability has ensured smooth and uninterrupted journeys across the country for him.

Memorable journeys and enduring durability

Memories made, miles conquered. Mr. Muhsin is used to putting his Geely through its paces, conquering Oman’s diverse landscapes. He has embarked on numerous memorable journeys during his ownership, routinely travelling to destinations like Dubai and Salalah. Additionally, his weekly business trips to Sur demonstrate the vehicle’s exceptional durability and resilience. These extensive journeys consistently provided comfort and safety for his family.

A heartfelt recommendation

Mr. Muhamed Muhsin’s extensive experience with his Geely Emgrand X7 Sport Trendy SUV has solidified his confidence in the brand. He wholeheartedly recommends Geely to potential buyers, citing its exceptional value proposition. “The combination of competitive pricing, strong performance, and low maintenance costs makes this car a truly compelling choice,” Mr. Muhsin enthusiastically shared.

Celebrating a personal milestone

Surpassing the impressive 500,000-kilometer mark signifies more than just a numerical achievement for Mr. Muhamed Muhsin. It represents a personal accomplishment and a testament to the enduring partnership he has forged with his Geely vehicle. Reflecting on his experience, Mr. Muhsin enthusiastically stated, “I feel wonderful driving 530,000 kilometres in just six years!”, reflecting on his journey.

Geely extends its sincere congratulations to Mr. Muhsin on reaching this significant milestone. His experience on the Emgrand X7 Sport validates Geely’s commitment to reliable, feature-rich vehicles and we are proud to have been a part of his journey until now and ahead. As we celebrate, we are excited to unveil Geely’s future to our valued customers, our 2025 Geely lineup with innovative features and futuristic technology. This exciting range showcases a variety of models, including the popular Emgrand sedans, the sporty Coolray SUVs, the luxurious Preface sedans, and the powerful Tugella SUVs. Every model boasts of innovative features and futuristic technology, promising an exceptional driving experience for all.

Making Geely ownership even more rewarding, a sizzling summer promotion awaits! Enjoy deals on select models with offers, financing options and complimentary service packages.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For More information visit www.geelyoman.com.

Geely Oman Unveils Award-Winning Cars Built on the Cutting-Edge CMA

Geely Oman is making waves in the automotive industry with the recent launch of the all-new Tugella and the new Preface. These impressive vehicles share a key advantage of CMA, the innovative Compact Modular Architecture (CMA), co-developed by Geely and Volvo.

CMA: Revolutionizing Car Design and Manufacturing

The CMA (Compact Modular Architecture) is a game-changer for car design and manufacturing. It is a world-leading electrical and electronic architecture. Its highly flexible and scalable ‘Smart Cube’ allows for the creation of a wide range of vehicles, from C-segment sedans like the Preface to D-segment SUVs like the Tugella. This translates to faster model development and a higher degree of customization to meet the needs of different markets.

Geely’s innovative CMA is like a building block system for cars. The platform prioritizes safety with its high standards and provides a strong foundation (chassis, powertrain, electronics) that can be adapted to create a variety of vehicle types. It is a dream come true for a car designer. The platform is modular implying that the key parts can be adjusted (length, width, height) to create different car sizes. This flexibility allows manufacturers to build cars that are remarkably close to the original concept design. The CMA is incredibly versatile as it can be used for a variety of car segments like class C and D, and various body styles including sedans, SUVs and more. It even works with both traditional gas-powered engines and eco-friendly options.

CMA’s Core Strengths:

Unmatched Flexibility: CMA allows Geely to develop cars that are similar to the concept designs, making designers’ visions a reality. It also enables the creation of fuel-efficient gas-powered vehicles, eco- friendly hybrids, and electric cars for the future.

World-Class Performance: The CMA forms the foundation for a superior driving experience. Coupled with an aerodynamic exterior, designed to cut through the air with minimal resistance, Geely vehicles use their sleek shape to boost performance and efficiency on every drive.

Advanced Safety: Safety is paramount in Geely vehicles, and the CMA provides a robust foundation through high standards of safety. Geely cars come equipped with a leading active safety system, ensuring unparalleled peace of mind on the road.

Global Appeal: CMA caters to the diverse needs of car buyers worldwide. Vehicles built on this platform are already popular in China, Europe, and the United States, paving the way for a future of electrified, intelligent, and connected cars.

CMA elevates the new Preface with enhanced space & premium interiors

The new Preface benefits from Geely’s advanced CMA, which enhances both its design and interior space. Featuring short overhangs and a long wheelbase, the CMA enables the Preface to boast an elegant, streamlined exterior while maximizing interior space. This results in a luxurious cabin with a generous sense of space, reflecting the new Preface’s sophisticated design and the innovative capabilities of the CMA.

CMA elevates the Tugella with enhanced performance and higher efficiency

Geely’s advanced CMA platform revolutionizes the Tugella, enhancing its safety and performance capabilities. The world-class CMA chassis enables the vehicle to achieve superior agility and road handling across diverse terrains. It also empowers the Tugella to seamlessly transition between comfort and sportiness, through a range of different driving modes, ensuring an exceptional driving experience whether you are cruising on highways or navigating through city streets.

Paving the Way for the Future

The success of the CMA is a testament to Geely’s commitment to innovation and technological excellence. With CMA as the foundation, Geely can meet the differentiated, multi-level and multi- category needs in the global market. Geely Oman is well-positioned to offer Omani drivers a superior driving experience for years to come, paving the way for a future of more intelligent cars.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For More information visit www.geelyoman.com.

Experience Perfected Presence: ‘The New Preface’ From Geely Redefines Automotive Excellence in Oman

Towell Auto Centre LLC (TAC), the exclusive distributor of Geely vehicles in Oman, recently announced the launch of its leading segment C sedan model in Muscat, Oman – the new Preface. Built on the advanced CompactArchitecture (CMA) platform, this exceptional model is poised to redefine driving pleasure for Omani consumers while setting new benchmarks in automotive excellence. It reaffirms the brand’s unwavering commitment to providing Omani customers with unmatched technology, comfort, safety, power and performance.

‘Perfected Presence’

The new Preface, a frontrunner segment C sedan, represents a harmonious fusion of technology, design, intelligence, driving precision, and safety – heralding a new era of ‘perfected presence on Oman’s roads.

The Exterior Elegance

Crafted to command attention on the road with class leading dimensions & flawless lines, the new Preface redefines driving with its sleek design and forward-thinking technology. From its sophisticated front face to its aerodynamic exterior details, every aspect of the new Preface exudes elegance and style. With the longest, widest, and largest wheelbase in its class, this sedan promises a high-value driving experience for the people of Oman.

Built on the CMA platform

The new Preface is ingeniously crafted on Geely’sCompact Modular Architecture (CMA) platform, which forms the foundation of its design philosophy. This platform harnesses advanced engineering to seamlessly integrate aesthetics, functionality, and performance. By leveraging the advanced capabilities of the CMA platform, the new Preface achieves a perfect balance between elegance and performance. From its sleek exterior contours to its meticulously crafted interior, every aspect of the newPreface showcases the engineering brilliance empowered by the Geely CMA platform.

ComfortingInteriors: Modern, Spacious, Tech-savvy, Luxurious

Step inside the new Preface and discover a world of luxury and comfort. Spacious and elegant camel brown-coloured interiors, meticulously crafted with exquisite details, invite you to indulge in every journey. The functions are within reach and effortless to operate. The power windows and an easy-to-use interface ensure a comfortable and convenient driving experience.The 13.2″ infotainment display paired with the Harman Infinity Deluxe Headrest Audio Systemcan transform your drive into an oasis of entertainment and relaxation.This12-Speaker luxury audio system with dual headrest speakers,create an immersive sound that surrounds you in every seat.Designed for maximum comfort, the new Preface not only boasts perforated PVC leather seats but also aleather steering wheel with cruise, radio and Bluetooth control. The smart steering wheel provides precise handling, complemented by a column shifter that ensures smooth gear changes for a truly responsive driving experience. Advanced features like six-way power-adjustable driver seats and four-way lumbar support, ensure personalized comfort for every passenger. Additionally, the anti-virus air filter ensures a clean and healthy environment, allowing you to breathe easy on every ride.

Power: The Heart of the new Preface

The new Preface sets a new benchmark in its class with unmatched performance figures, offering a driving pleasure paired with control and precision. Under the panoramicpower sunroof, the new Preface delivers unmatched power and performance through its impressive powertrain. Fueled by a robust 2.0Lturbocharged 4-cylinder engine and Drive-E 2.0TD+7DCT transmission, it dominates the road with the fastest acceleration in its segment, propelling from 0 to 100 km/h in a mere 6.9 seconds. With 215 horsepower and 325 Newton-meters of torque, the new Preface ensures a thrilling driving experience on the diverse Omani terrains, without compromising on control or efficiency.

AdvancedSafety Features: For Peaceful Journeys

Safety takes center stage in the new Preface, setting new standards in the segment with 360-degree camera view and an array of advanced driver assistance systems (ADAS). From Forward Collision Warning (FSRA) to Lane Departure Warning (LDW), Autonomous Emergency Braking (AEB), and Lane Keeping Assist (LKA), the new Preface ensures unparalleled protection for every passenger. Additionally, with a comprehensive airbag system strategically placed throughout the vehicle, including front, side, and curtain airbags, passengers are safeguarded from all angles. Equipped with Qualcomm Snapdragon chip technology, this sedan offers cutting-edge safety features that provide peace of mind on every journey.

Geely’s commitment to excellence extends beyond performance to customer satisfaction. With a market-leading manufacturer warranty covering 7 years or 250,000 KM, the new Preface ensures a delightful ownership experience for all Geely customers in Oman.

As the new Preface gains traction and admiration for its remarkable features in Oman, Geely solidifies its standing as an automotive industry frontrunner. With a commitment to innovation and customer-centricity, Geely is set to establish new benchmarks of excellence well into the future.\

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The addition of Geely to its line-up is a testament to the company’s commitment to providing its customers with the latest and most innovative automotive products.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For More information visit www.geelyoman.com.

Geely wins ‘Top Brand of the Year’ award

Geely, the renowned global automobile brand brought to Oman by Towell Auto Centre LLC, proudly announces its latest achievement of receiving the prestigious ‘Top Brand of the Year’ award at the esteemed Top Omani Brands Awards Ceremony, held at the Sheraton Oman Hotel. This recognition received under the patronage of His Highness Sayyid Mohammed bin Thuwaini Al Said, solidifies Geely’s position as the premier automobile brand in the Sultanate of Oman.

The awards, organized by Alam Al Iktissad Magazine in collaboration with Arabian Research Bureau, aim to celebrate and honor the most influential and successful brands across various sectors in Oman. Geely’s victory in the automotive category highlights its commitment to delivering top-tier automobile solutions and providing a seamless customer experience.

Reflecting on this achievement, spokesperson from Towell Auto Centre, expressed gratitude, stating, “We are deeply grateful for this esteemed recognition, which reaffirms our dedication to building a trusted automotive brand known for excellence, innovation, and unmatched customer satisfaction.” He also emphasized the significance of the top brand accolade by further stating, “Receiving the ‘Top Brand of the Year’ award reflects our unwavering commitment to our customers and our relentless pursuit of automotive excellence. This recognition inspires us to continue setting new benchmarks in the automobile industry.”

By actively obtaining feedback and insights from customers, Geely has been able to design its products and services to meet changing needs and preferences, thereby enhancing customer satisfaction. With this latest achievement and a growing consumer base in Oman, Geely reaffirms its commitment to understanding and anticipating the needs of its clients, ensuring that it remains at the forefront of the automotive industry.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Mobility. With over a million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For more information on Geely vehicles or to buy a car in Oman, please visit www.geelyoman.com

Drive the Future: Geely Unveils The New Preface and Pioneering Showroom in Oman

Towell Auto Centre LLC (TAC), the official distributor of Geely vehicles in Oman, has proudly launched its latest masterpiece, the new Preface, along with the inauguration of its newest showroom in Oman. This is a landmark event for Geely, redefining the automotive landscape in the Sultanate while staying true to its commitment to excellence. Leading the sedan segment, the new Preface represents a fusion of intelligence, driving control, technology, design and safety – heralding a new era of ‘perfected presence’ on the roads of Oman.

Built on the cutting-edge Compact Modular Architecture (CMA) platform, the new Preface raises the bar for automotive excellence by prioritizing safety, performance, quality, and intelligence. With class-leading torsional rigidity (29,000 Nm/deg) and the shortest braking distance in its class (35.9m for a speed of 100km/h), the new Preface excels in handling and driving manipulation. Leveraging CMA’s Super Matrix, it embodies technological advancement through six core competitive edges: unparalleled flexibility and scalability, diverse power options, a world-class chassis, leading power capabilities, advanced electrical architecture, and global market adaptability. This strong base ensures that the new Preface effortlessly blends design, technology, and performance, delivering a driving experience that caters to local preferences.

Dominating its class with the most generous dimensions, the new Geely Preface boasts the largest car size, widest body, and longest wheelbase, resulting in unparalleled stability and spaciousness. Its streamlined exterior design merges safety with elegance, offering a perfect blend of style and functionality. The flawless interiors showcase superior craftsmanship and cutting-edge technology, including a 13.2” 2K high-res infotainment display and a HarmanTM infinity deluxe headrest audio system. With a Powertrain 2.0TD+7DCT, it achieves the fastest acceleration in its class (6.9s for 0-100km/h), setting a new benchmark for driving control. Equipped with an L2 ADAS intelligent driving assistance system and a Qualcomm Snapdragon 8155 chip, the Preface establishes perfection in every dimension. With such unmatched performance and unwavering reliability, the new Preface promises to elevate every journey, inspiring confidence and excitement on every road.

The event commenced with a ribbon cutting ceremony to celebrate the opening of the new state-of-the-art showroom. The new showroom promises an immersive journey for customers. Boasting a modern and spacious facility, it offers a plethora of benefits. With an expanded product range, dedicated service areas, interactive displays, and expert staff at hand, the new facility offers more opportunities to customers to explore the diverse lineup of vehicles with ease.

The grand unveiling ceremony of two variants of the new Preface began with a warm welcome speech and a brief introduction by a Geely representative, followed by the reveal of the new Preface. Guests were captivated by the modern aesthetic, innovative features, and superior performance competencies of the Preface.

Amidst the cheer during the event, the excitement reached its peak as a lucky winner of the Geely Preface contest ‘Guess the Car’ hosted by Al Wisal FM, was announced and awarded a special prize. The first buyers of the new Preface car were also felicitated, marking the beginning of their journey with this remarkable vehicle. The celebration continued with lively interactions and eagerness for the new era of automotive excellence that the new Preface promises to bring.

Sharing the excitement, media and influencers snapped lively group photos and recorded captivating video bites. Commenting on the launch, a spokesperson at Towell Auto Centre expressed his enthusiasm stating, “We are overjoyed to introduce the New Geely Preface to the aspirational consumers of Oman. This sedan embodies a perfect combination of style, power, technological features, safety, and comfort, reflecting Geely’s dedication to innovation, quality, and customer satisfaction. We are confident that the Preface will exceed the expectations of our esteemed customers. In addition to the Preface, we are equally thrilled to unveil our new state-of-the-art showroom, designed to elevate the customer experience to new heights. With its modern amenities, expansive layout, and customized service, our showroom aims to provide a welcoming environment where customers can explore our latest offerings comfortably.”

The event wrapped up with photo sessions and a surge of positive energy, with attendees openly expressing their admiration for the new Preface and their enthusiasm for Geely’s future in Oman. The dual celebration of the car launch and showroom inauguration signifies a new chapter in Geely’s journey in Oman, one filled with innovation, excellence, and unbeatable customer satisfaction.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The introduction of the new Preface exemplifies Geely’s dedication to innovative design, customer satisfaction, and quality.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Cao Mobility. With over million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence. For more information on Geely vehicles or to buy a car in Oman, please visit www.geelyoman.com.

Geely launches the All-New Tugella: Elevating SUV excellence across Oman

Towell Auto Centre LLC (TAC), the official distributor of Geely vehicles in the Sultanate of Oman, proudly introduces the newly launched Geely Tugella to the Omani roads. The Tugella that boasts a sleek, sporty, and modern design that seamlessly blends cutting-edge technology with exceptional performance has already started captivating SUV enthusiasts nationwide. As Geely’s first CMA-based coupe SUV, the Tugella sets a new standard in automotive excellence with its superior aerodynamics and unmatched comfort for both drivers and passengers.

Built on the advanced Compact Modular Architecture (CMA) platform, the Tugella sets a new standard in automotive reliability, offering customers enhanced safety, dynamic performance, and more user-friendly controls. Leveraging CMA, a stronger generation of “techno-being” is created. The CMA Super Matrix boasts six core competitive edges, including high flexibility and scalability, diverse power sources, world-class chassis, world-class power, world-leading electrical and electronic architecture, and the ability to meet differentiated market needs globally. Tugella’s sporty design and adaptability to diverse powertrains and technology redefine the modern SUV experience for the people of Oman.

Commenting on the launch, spokesperson at Towell Auto Centre, said: “We are thrilled to introduce the all-new Geely Tugella to SUV enthusiasts in Oman. With its luxurious interior, advanced technology, safety features, and extraordinary performance, the Tugella represents the pinnacle of automotive innovation. We are confident that Omani customers will be delighted by the Tugella’s superior driving experience and impressive list of features. Backed by Geely’s commitment to quality, the Tugella is set to redefine the SUV segment in Oman.”

The Geely Tugella ensures top-notch safety with its advanced cage-shaped structure, crafted from high-strength steel for efficient energy absorption from all directions during impacts. Paired with its leading active safety system and strategically placed airbags, it offers protection during both frontal and side collisions. Additionally, Tugella comes equipped with child safety locks, ISOfix child seat anchorage points, and a range of safety features including collision oil cut-off, collision door unlocking, and speed warning with voice reminder. It also features TPMS (Direct type, Digital display), an engine electronic anti-theft system, and a speed limiter, ensuring peace of mind for family travels.

Tugella’s coupe design seamlessly incorporates a sleek 14-degree fastback design, blending elegance with intelligent aerodynamics for a modern and sporty aesthetic. Its extended roofline enhances the vehicle’s sleek and contemporary profile, while inside, the Tugella offers unparalleled comfort and a premium driving experience. Smart features like the BOSE 12 audio system, head-up display, and anti-pinch front openable panorama sunroof elevate every journey to a luxurious experience. Choose from a vibrant spectrum of colors, ranging from crystal black to amber red, each hue accentuating its distinct and dynamic profile, commanding attention on every road trip.

The SUV boasts a four-wheel drive system, propelled by a robust 2.0-liter turbocharged four-cylinder direct-injection engine, generating an impressive 238hp of power and 350Nm of torque. Teamed with an Aisin 8-speed automatic transmission and BorgWarner’s fifth-generation 4WD system, it guarantees exceptional road handling & acceleration, reaching 0 to 100km/h in just 6.9 seconds! With power distributed evenly between the wheels, the Tugella is capable of tackling superior road handling on various terrains without compromising on driving experience.

In a significant moment, Geely Tugella emerged as the dominant force securing first place in the 4-cylinder AWD4 drive category at Rally Jameel 2024 in Saudi Arabia. This historic achievement marked Geely’s debut in the Kingdom’s women’s car racing activity, showcasing its commitment to innovation and excellence on the racing circuit.

About TAC

In Oman, Geely vehicles are brought to you by Towell Auto Centre LLC. Established with a commitment to excellence, TAC has been delivering premium automotive products and services to the Sultanate of Oman over the years. And today it offers a comprehensive range of exceptional customer support services, managed by industry-leading professionals, and backed by superior after-sales services. The introduction of the Tugella exemplifies Geely’s dedication to innovative design, customer satisfaction, and quality.

About Geely Auto Group

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China. Founded in 1986 as a subsidiary of Zhejiang Geely Holding Group (ZGH), Geely Auto Group operates several well-known international automotive brands, including Geely Auto, Lynk & Co, ZEEKR, Proton, Volvo Cars, Polestar, Lotus, London Electric Vehicle Company, Farizon Auto, and Cao Cao Mobility. With over million vehicles sold, Geely Holding is listed in the Fortune Global 500 and continues to lead the automotive industry with its commitment to innovation and excellence.

For More information visit www.geelyoman.com.